Privacy Policy
Effective Date: 27 June 2025
1. Who We Are
Parklife, Inc. ("Parklife", "we", "our", "us") is a Delaware C-corporation headquartered at:
Parklife, Inc.
4283 Express Lane, Suite 146-972
Sarasota, FL 34249, United States
For any privacy-related question, email hello@parklife-inc.com.
2. Scope
This Privacy Policy applies to www.parklife-inc.com and any sub-pages that do not display their own privacy notice (collectively, the "Website").
Each Parklife web application (the "Apps") publishes a separate privacy policy that governs data collected within that App. Where an App's policy conflicts with this Website policy, the App policy prevails for that App.
3. Information We Collect
3.1 Information you provide directly
- Contact details - name, email address, company, and any information you write in free-text fields or correspondence.
- Newsletter, wait-list, or beta sign-ups - your email address and notification preferences.
- Support messages - contents of emails or other communications you send to us.
3.2 Information collected automatically
- Log data - IP address, browser type, referring URLs, time-stamps.
- Usage data - page views, clicks, scrolls, and similar diagnostic data gathered through cookies, local storage, and similar technologies.
- Approximate location derived from your IP address.
- Device identifiers such as browser user-agent strings and cookie IDs.
3.3 Information collected via third parties
Payment information - when you make a purchase, Stripe or Shopify Payments collects and processes your full payment details on our behalf. We receive only a transaction ID, card type, expiration month/year, and the last four digits.
Note: Individual Apps may collect additional categories of personal data (such as account credentials or precise location). Please review the privacy policy presented within each App for details.
4. Purposes and Legal Bases for Processing
Purpose | Categories | GDPR Legal Basis |
---|---|---|
Provide and secure the Website and Apps | Contact details; log & usage data | Art. 6 (1)(b) contract or Art. 6 (1)(f) legitimate interest |
Process payments | Payment data | Art. 6 (1)(b) |
Service improvement & analytics | Usage data; cookies | Art. 6 (1)(f) |
Marketing communications & retargeting | Contact details; cookie IDs | Consent (Art. 6 (1)(a)) or legitimate interest (Art. 6 (1)(f)) where permitted |
Fraud prevention, legal compliance | Any relevant data | Art. 6 (1)(c) legal obligation or Art. 6 (1)(f) |
Where we rely on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
5. Cookies and Similar Technologies
We use first- and third-party cookies, pixels, and local storage to:
- remember your preferences and keep you logged in;
- measure Website performance (e.g., Google Analytics);
- deliver or measure marketing campaigns (e.g., Meta Pixel).
You can manage cookies through the consent banner (when shown) and via your browser settings.
6. Disclosure of Personal Data
We do not sell or rent personal data. We disclose it only as follows:
Recipient | Service Provided | Safeguards |
---|---|---|
Vercel & Neon | Website hosting & database | ISO 27001; Standard Contractual Clauses (SCCs) |
Postmark | Transactional email delivery | SCCs |
Stripe & Shopify Payments | Payment processing | PCI-DSS; SCCs |
Analytics & marketing providers (e.g., Google Analytics) | Metrics & advertising | SCCs; user opt-out |
Professional advisers (lawyers, accountants, auditors) | Compliance & business operations | Confidentiality duties |
Government authorities or courts | When required by law | Legal obligation |
Successor entities | Merger, acquisition, or asset sale | Contractual protection |
Service providers act only on our instructions and are bound by confidentiality and data-protection agreements.
7. International Transfers
Because we operate primarily from the United States, your data may be processed in jurisdictions that may not provide the same level of protection as the EEA/UK. Where we transfer personal data internationally, we rely on Standard Contractual Clauses or other legally recognised safeguards, together with supplementary measures when necessary.
8. Security
We implement appropriate technical and organisational measures, including:
- TLS (HTTPS) encryption in transit
- Encryption at rest for databases and backups
- Network and application firewalls
- Role-based, least-privilege access controls
- Continuous monitoring and access logging
Although no method of transmission or storage is 100% secure, we strive to protect your data using industry-standard practices.
9. Data Retention
We retain personal data only as long as necessary to fulfil the purposes described above or to comply with legal, accounting, or reporting requirements.
- Contact emails and analytics logs: up to 24 months.
- Transaction records: at least 7 years (to satisfy tax laws).
- When you delete your account within an App, that App's personal data is deleted or anonymised within 30 days, except where we must keep limited records (e.g., invoices).
Statutory retention. In certain jurisdictions we are legally required to keep specific records—particularly tax, accounting, anti-money-laundering and telecommunications logs—for up to ten (10) years after a transaction is completed or an account is closed. When such obligations apply, we retain only the data strictly necessary to satisfy the statute (for example, invoice identifiers, amounts, and basic subscriber logs) and securely erase or anonymise it as soon as the mandated period expires.
10. Your Rights
Depending on where you reside, you may have the right to:
Your right to erasure may be limited where we are required to keep certain data to comply with legal record-keeping duties, in which case we will retain the minimum necessary information until those obligations lapse.
- Access the personal data we hold about you;
- Correct inaccurate or incomplete data;
- Delete your data ("right to be forgotten");
- Restrict or object to processing;
- Receive a portable copy of your data;
- Withdraw consent at any time;
- Lodge a complaint with a supervisory authority.
California residents (CCPA/CPRA)
You may request (i) the categories and specific pieces of personal information we have collected about you, (ii) deletion of personal information, and (iii) that we do not share personal information for cross-context behavioural advertising. We do not sell personal information.
To exercise any privacy rights, contact hello@parklife-inc.com.
11. Children
The Website and Apps are not directed to children under 16 years of age (or 13 where COPPA applies), and we do not knowingly collect personal data from children.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Effective Date" and, where appropriate, notified by email.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
Email: hello@parklife-inc.com
Mail: Parklife, Inc., 4283 Express Lane #146-972, Sarasota, FL 34249, United States